Common problems with sponsor logos
In order for T-Formation to get the best reproduction possible for your sponsor logos, we'll need to receive good quality images. Logos that do not meet the quality standards required for print reproduction will need to be resubmitted, so it's best to ask your sponsors for high-resolution* logos from the start.
Below are some of the most common problems that we encounter with sponsor logos that we receive.
Pixelation
Your logos should be crisp and clean. If the logo is blurry, or 'pixelated', it is better to find an alternate logo that is of better quality.
Your sponsoring company will often have high-resolution versions of their logo made specifically for print reproduction. The best thing to do is to contact your sponsor and ask them if they have a 'high-res' version of their company logo.
High-res refers to a logo that is at least 300 dpi (dots per inch) and is, preferably, in vector format. **Don't worry if you have no idea what any of that means...try asking your sponsor. Most companies will have access to high-res copies of their corporate logo.
NO! YES!
Halftones (grey) in Background
The background behind the logo should be bright white. If there are any halftones (grey), your logo will print with a grey box around it and will not reproduce well on your t-shirt.
Please contact the sponsor for a high-resolution quality logo.
NO! YES!
Contrast
Often we'll receive logos with too little contrast (not enough difference in darks and lights to show proper detail). Notice the FOX portion of the logo to the left. Logos with too little contrast will print too dark to tell what the logo says.
Please contact the sponsor for a high-resolution quality logo.
NO! YES!
NO! YES!
Small Text and Lines
If a logo has small text of small lines, it is important that we receive a high-res version. Small details are lost in print reproduction if low quality logos are submitted (pay specific attention to the trademark symbol in the example to the left).
Please contact the sponsor for a high-resolution quality logo.
*High-resolution (high-res) refers to a logo that is at least 300 dpi (dots per inch) and is, preferably, in vector format. **Don't worry if you have no idea what any of that means...try asking your sponsor. Most companies will have access to high-res copies of their corporate logo.
